Tiger Woods Sun Day Red Logo

Is Sun Day Red the New Jordan Brand?

Tiger Woods and TaylorMade are partnering in the golf apparel space. Woods’ Sun Day Red brand will debut when the golfer tees it up at the Genesis Invitational.  For Woods, it makes… Read more
Baby playing while wearing the Nike Swoosh 1. Photo Credit: Nike

Nike’s Newest Early Walker’s Shoe

Nike is seeking to make a brand impact even before kids can walk. In a recent press release, the company announced the new Nike Swoosh 1. According to the release,… Read more
Jordan Brand logo

Jordan Brand adds four

Jordan Brand has added four NBA rookies. Jett Howard (Orlando Magic), Jaime Jaquez Jr. (Miami Heat), Cam Whitmore (Houston Rockets), and Marcus Sasser (Memphis Grizzlies) have signed with the iconic… Read more
Kobe 8

Nike’s Kobe 8s are back

Nike announced that the Kobe 8 will return in “Protro Form”. According to the press release, Vanessa Bryant created the Halo shoe concept. The Halo concept will be an annual… Read more
Sports Big Board

ESPN Joins the Gambling Space

It was only a matter of time. ESPN has entered into the gambling space. It was announced that ESPN and Penn have come to a 10-year, $1.5 billion dollar agreement.… Read more
NCAA logo

Generational Norms Could Save the NCAA ($)

College athletics is going through another revolution… IE… another round of conference realignment. The SEC and Big Ten are scooping up schools like there’s a blue-light special. With record media… Read more
Team USA Basketball logo

USA Basketball Partners with Fox Sports

USA Basketball and Fox Sports will partner on a multi-year deal. The deal will begin with the August 7th game between the USA and Puerto Rico. “USA Basketball is excited… Read more
All-Pro NITRO

Puma Hoops Announce All-Pro Nitro Release

Puma Hoops announced the release of the new All-Pro Nitro shoe. The new release is described as a “direct descendant” of the Clyde All-Pro Nitro shoes. The All-Pro Nitro was… Read more
Notre Dame logo

Notre Dame-UA Continue Partnership

According to reports, Notre Dame and Under Armour have agreed to an apparel deal. Notre Dame and Under Armour were in the final year of their deal. The upcoming deal… Read more
NCAA Football Logo

Arch Manning Inks deal

Arch Manning might be the most popular college football player not to take a snap yet. Panini America certainly agrees. The agreement between Manning and Panini America will produce trading cards… Read more