The National Basketball Association (NBA) continues it venture into the NFT world
The NBA, along with the National Basketball Players Association (NBPA) announced their multiyear partenership with Sorare.
The deal make Sorare the Official NFT Fantasy Partner of the NBA.
“Our partnership with Sorare will give NBA fans an entirely new way to engage with our teams and players,” said NBA Commissioner Adam Silver. “With Sorare’s emerging NFT fantasy platform, we see significant opportunities to broaden our community of fans and grow NBA basketball around the world.”
In the fall, Sorare will launch the first officially licensed, free-to-play digital collectible-based fantasy basketball game.
